This love story began in May of 2003, when three waitress friends decided to take a month long vacation to Costa Rica. Traveling can be hard on friendships, especially when you are 24 and living strictly in the moment. Katie went her separate way after two weeks, leaving Kim and Cort to quickly bond and become more entwined with and fall deeper in love with the people and culture of Costa Rica. After a month Kim and Cort were certain that their futures resided in the carefree beach life that they found in Santa Teresa.
Upon returning home, Kim and Cort spent a quick month plotting and planning the return. With little money, they decided it best to start their journey in Hawaii, where they could make a good wage and save up money for the move. The plan was to make clothing (as both girls inherited a passion for sewing from their grandmothers), and take the clothing back with them to Costa Rica to fund their new lives. Boarding that plane to Hawaii, with a backpack each, one sewing machine and a small boom box in hand, the two girls set out with little else planned. They chose Kauai out of a hat as a destination, rented a car (which doubled as a hotel) for a week, and luckily found a small house to rent. The girls bought a $500 isuzu trooper (which Cort spray painted black), to get to and from work in. Hawaiian life was beautiful in so many ways, and for a year the girls tried to save, but found it hard and were easily distracted by surfer boys.
Returning back home to Utah frustrated, the girls continued to work towards their goal of getting back to Costa Rica but the dream was becoming lost. Kim was ready to go another direction with her life, and Cort was confused. Their clothing brand, however (which was now called Rosemary), was beginning to grow and gaining some momentum through website sales and trunk shows. Cort, being extremely stubborn by nature, was still not quite ready to give up on the dream, and made a decision in 2007 to make another attempt.
Cort proposed the idea to her boyfriend Paul, to make a move to Sayulita, Mexico and open a boutique. Sayulita being a super cool little surf village with many of the same Costa Rican appeals, but much closer to home and with a more stable economy. Paul being the adventurous type was quickly on board and the two took a little drive south (about 5 days) and landed in Sayulita, Nayarit. Everyone said it would be impossible to find a retail space, but they found one! Seven years later, the shop has grown and while the original Costa Rican dream changed a little, the basic idea of living a simple beach life was fulfilled! We invite you to come checkout our flagship store in the little pueblo we call home... Loving life in Sayulita, Mexico